Everyone has a tragic Wish order story, even the host of Rupaul’s Drag Race after the recent discovery of a horrid lookalike Christmas ornament. RuPaul is one of the top drag performers and artists, with a worldwide drag legacy that spans multiple decades. With 13 seasons of RuPaul’s Drag Race, six seasons of RuPaul’s Drag Race All-Stars, and numerous international spin-offs, RuPaul’s influence is massively prominent in the drag scene despite spending little time on social media.
RuPaul’s Drag Race is an emotionally exciting show famous for making fans laugh, whether while watching live or checking on the queens off-air. Drag queens travel from all over to compete for the prize of America’s next top drag queen and face many fashion and performance challenges along the way. Each season has a marketing challenge, with RuPaul emphasizing the importance of proper branding to the queens. RuPaul understands the value of building a brand more than anyone, with many of the show’s music created by RuPaul.
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As the queen of drag branding, the tragic Wish ornament comes as shockingly hilarious compared to RuPaul’s notoriety. RuPaul learned of the Christmas decoration via Twitter when fans began posting their disappointment with the Wish product. RuPaul’s Twitter response to the devastating lookalike ornament was swift, with him retweeting a fan’s photo with “Unauthorized Crap” and the hashtag #RuinedChristmas. The ornament attempts resemblance to RuPaul’s promo for All-Stars 3. While the clothing featured is similar to his promo look, RuPaul’s features and likeness are a mess of sharpie-drawn eyebrows and classic Wish-style disappointment.
He proceeded to retweet many fan photos of the ornament, with the hashtags #Jacked, #BootledXmasOrnament, #JustWhatTheyWant, and more. All-Stars 3 winner Trixie Mattel reveled in the ornament snafu via Twitter, posting a photo of the ornament on a tree with the tweet “Just bought a dozen of these LMFAO.” RuPaul retweeted back, “Catch me outside, b****!” cultivating over 55K likes and comedic engagement.
While RuPaul tends to hold back from posting much online, the lookalike ornament has sparked a unique exception. The ornament undeniably misses the mark, creating a humorous juxtaposition to RuPaul’s historically flawless branding and marketing. RuPaul likely responded to clarify his lack of involvement in the ornament’s creation, but it’s also provided a fun way for fans to interact with the drag superstar online. While the ornament is unanimously seen as a failure, there’s no denying that the unauthorized Wish creation has made this holiday season one that RuPaul Drag Race fans will never forget.
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Sources: RuPaul/ Twitter, Trixie Mattel/Twitter
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