Batman fans the world over will have the opportunity to celebrate the iconic hero in a variety of fun and exciting ways as part of a global “Batman Day” on September 19, 2020. Hot on the heels of the recent DC FanDome virtual event, which lit up the internet with teasers of their upcoming films Justice League: The Snyder Cut and The Batman starring Robert Pattinson, DC is treating fans of all ages to Batman-themed digital activities, free and discounted digital comics, movie and cartoon marathons, online gaming, major retailer promotions, new apparel releases and more.
This event will mark the 7th annual Batman Day, the first occurring on July 23, 2014, to coincide with Comic-Con International in San Diego. Subsequent celebrations have been taking place on (usually) the third Saturday of September each year, when, according to DC’s press release, “The adventure begins when the virtual Bat-Signal lights up at 12PM PT, September 18, on the @DCComics Twitter.”
Bat-fans can “embrace their inner caped crusader” as they listen to the DC Super Hero or Super-Villain playlists on Spotify while driving with a “Batman and The Riddler” theme on Waze, featuring directions spoken by Batman (voiced by Batman: The Animated Series actor Kevin Conroy) or The Riddler (voiced by actor Wally Wingert), in English, Spanish and Portuguese. On social media, fans can help Batman protect Gotham City by piecing together clues left behind by The Riddler and unlocking exclusive, limited-time reveals if they can solve the mystery.
DC’s annual celebration of the Caped Crusader also includes:
- Caped Crusader Training: Every day in the week leading up to the event, fans can visit BatmanDay.com to find new activities, such as DIY cape and cowl instructions or a how-to video about creating your own Bat-Signal.
- Batman Virtual 5K/10K Run: Launching on August 31 in partnership with RAM Racing, the Batman Virtual Run allows participants to run their own race during the day or night. Registered participants will receive an exclusive collection of Batman-branded gear, including a premium quarter-zip pullover, finisher’s medal, cap and more. Anyone interested can visit dcbatmanrun.com for more information or to register.
- DC Legends players who log in on September 19 can unlock and boost up their favorite Gotham Super Hero or Super-Villain with a promo sale.
- DC Universe Online is celebrating Batman Day with a free in-game Batwing form change trinket and a new Riddler-inspired aura for members between September 14-20.
- Batman International: True to their promise of a global event, DC is offering fans in Mexico, Brazil, France, Italy, Spain, Germany, China and Japan special offers, giveaways and exclusives on a variety of Batman comics. Italy Cartoon Network will host Batman themed programming starting on September 14 on CN+1, fans can register now for the virtual Batman run/walk in Brazil, and fans in the UK will be able to enter competitions for the chance to win Batman bundles.
- Free Digital Comics: DC will offer free digital comics including the first chapter of Batman: Curse of the White Knight by Sean Gordon Murphy for adults and teens while fans of any age can enjoy the free digital editions of Batman: The Adventures Continue #1 and the first chapter of the Batman Tales: Once Upon a Crime graphic novel. Readers can find them at DCcomics.com and ReadDC.com as well as Apple, ComiXology.com, Google, Overdrive, Madefire and Nook.
- Watch Batman: HBO Max will feature a Batman takeover of the DC Brand Hub on September 18-19, and key Cartoon Network international territories across Asia Pacific and EMEA (Europe, the Middle East and Africa) will host exclusive Batman-themed programming for kids in September.
- Shop Batman: Warner Bros. Consumer Products and DC are joining forces with an extensive list of retail partners, including Amazon, Barnes & Noble, Target, iTunes, Walmart, GameStop and Google Play, who will all offer special Batman promotions. Global partners such as LEGO, SpinMaster and Funko will release exclusive Batman products. ReadDC will feature more than 400 eBooks and 3,000-plus digital comics, discounted as low as 99c for periodicals and as low as $5.99 for ebooks.
- Charity Original Art Auction: Hero Initiative, the charity that helps comic book creators in medical and financial need, has set up the Batman 100 Project, commissioning more than 100 top artists to do original sketch covers on copies of Batman #75 which will be auctioned at Heritage Auctions (HA.com/Batman100) September 13-19.
One of the most popular superheroes in the world, Batman was created by Bill Finger and Bob Kane, first appearing in Detective Comics #27 on March 30, 1939. Eighty-one years later, the Batman is a multi-billion dollar icon who has, according to DC, “influenced every area of modern entertainment, appearing in countless comic books, Saturday morning cartoons, multiple television series, video games, theme parks and experiences, toys, collectibles, apparel and lifestyle products, as well as, blockbuster animated and live-action films.”
Fans can join in on social media using the hashtag #BatmanDay and visit www.BatmanDay.com for the latest news and updates.
Source: DC Comics
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