Apple Watch is all the rage these days, but the iPhone-maker isn't the only company making impressive smartwatches. Fitbit has been in the business for a long time and now boasts a great line of smartwatches, including premium options. While Fitbit's wearables might not have the seamless compatibility with iOS devices that Apple Watch is known for, Fitbit does have comparable devices in most other aspects.
Fitbit was originally founded back in 2007 in Delaware, with its first tracker being released in 2009. Since then, the company has continued to improve the fitness tracking and health monitoring capabilities of its devices, leading up to the September 2020 release of the Fitbit Sense. It just so happened to be the same month that Apple released the Apple Watch Series 6, and the similarities between these two wearables don't stop there either.
Billed as Fitbit's most advanced smartwatch, the high-end Fitbit Sense serves as a worthy alternative to a wearable like the Apple Watch Series 6. The Sense has powerful tech built in like GPS, an ECG app, and Oxygen Saturation Monitoring that mirrors the Apple Watch Series 6, and its GPS, ECG app and blood oxygen level monitoring tech. The Apple Watch Series 6 is an incredibly powerful machine thanks to its S5 SiP chip with a 64-bit dual-core processor, and while the Sense may not be as capable, it does have significantly better battery life (up to six days compared to eighteen hours) and identical water resistance (both watches can withstand water up to 50 meters). It may not be the perfect replacement, but at $300, the Sense is the best alternative that Fitbit makes to the $399 Apple Watch Series 6.
There's a lot to love about the Fitbit Sense beyond its GPS and ECG app. Its ability to go days on end without having to charge is crucial for active individuals, especially when considering its all-day activity tracking technology that measures steps, distance, calories and more. The Sense also has advanced health features like menstrual health tracking and on-wrist skin temperature sensors to help users stay aware of their body's health on a daily basis. It is quite smart, too, with Google Assistant and Amazon Alexa support built in, as well as the ability to complete transactions through the use of Fitbit Pay.
The Fitbit Sense does have a few missing features, though, especially for those who are heavily invested in the iOS community. It notably does not have built-in support for Siri or Apple Pay, while Apple Watch does. Even though the Sense can effectively send messages and answer phone calls the same way that an Apple Watch can, Apple's smartwatches take things a step further with features like the Walkie-Talkie app, which can be instrumental in maintaining instant dialogue with friends and family.
The right smartwatch really depends on each individual use case. Pound for pound, the Fitbit Sense is a workhorse smartwatch that can provide great functionality for nearly a week without having to leave someone's wrist, making it an ideal alternative to the Apple Watch in most scenarios. However, for someone who wants to have a device that effortlessly works with their iPhone, the Apple Watch effectively acts as an extension of the wildly popular smartphone.
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